OddsMatrix, the flagship B2B sports platform powered by EveryMatrix, has presented “Fast Markets” just ahead of the start of 2023-24 football season, which allows various operators to provide the latest array of immediate wagering options in real time at different individual moments of the game.
“Fast Markets” description:
The said product will provide flagship sportsbooks with a wide variety of time-driven in-game wagering options, offering brands an additional source of profit just in time for the latest football season across a variety of top leagues. Additionally, brands will have the opportunity to provide different types of bets across a range of fixed time ranges such as 5, 10 and 15 minutes and after 5 minutes elapse between fixed times, involving a “goal to be scored within a specific time range by any, or a particular team, along with the winner of the time range.”
What’s more, since the product involves micro-wagering, micro-wagering is a low-cost sports wagering product with a high frequency, which many people see as a crucial driver in strengthening in-play betting across few sports. It also provides new chances for operators to transform, while enticing the latest generations of clients who find more satisfaction in immediate entertainment. In this way, it successfully raises the commitment of players and the money spent by casual players.
Commenting on the new product, CEO of OddsMatrix, Tor Skeie, said: “Fast, or micro markets are a subset of in-play betting that allows players to bet on individual moments in a game. This latest way to bet has grown sharply in popularity and, as always, we are ahead of the curve, offering our customers the latest betting products before this summer’s big kick-off across many football leagues. Fast Markets offers the real-time continuous betting opportunities of iGaming but with the skill of sports betting and we plan to build more betting options across many more sports in the coming months, particularly for U.S sports where tier-1 brands have already experienced significant increases in betting volumes as a result of micro betting.”
“Fast Markets” to initially be launched just for football events:
The company will first debut “Fast Markets” just for football events. However, there will be additional stages that involve additional sports such as tennis, basketball and a number of other popular US sports that will be added later.
About:
EveryMatrix launched its OddsMatrix e-Sports betting services in January 2019 and since then the product has grown at an accelerated rate, having reached a milestone of a EUR 100 million monthly average in total bets placed in 2021’s quarter-four.
The legal status of online casinos in India is complex and varies by state. While there is no federal law that explicitly addresses online gambling, the legality depends on state regulations and the type of gambling involved.
Key Points:
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No National Law: India does not have a specific national law regulating online casinos. However, the Public Gambling Act of 1867 prohibits operating physical casinos and gambling houses, but it doesn't cover online platforms, leaving a legal grey area for online gambling.
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State-Specific Laws: Some Indian states, like Goa, Sikkim, and Daman, have legalized land-based casinos, and others, such as Sikkim, have also licensed online gambling. Many states have banned gambling altogether, including online gambling.
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Online Sports Betting: Betting on sports, particularly cricket, is very popular in India. However, it's only explicitly legal in some states like Sikkim and Nagaland, which have laws permitting online gaming and betting.
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Legal Gray Area: Many international online casinos accept Indian players and operate legally under licenses from offshore jurisdictions (like Curacao or the UK Gambling Commission). As long as players are gambling on licensed platforms, the risk is minimal, but local authorities may still choose to regulate or restrict online gambling.
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Cryptocurrency: Some Indian players prefer using cryptocurrencies (like Bitcoin) for online gambling, as it provides a layer of anonymity and security.
While online casinos aren't explicitly legal across all of India, many international casinos accept Indian players, and online gambling continues to grow in popularity. Players should ensure they use licensed platforms and understand local laws before engaging in online gaming.
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